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Laying The Foundation To Create High Demand Niche Products And Services

Brainstorming- Part 11

5. Did It Fall Way Below Your Expectations?

Most successful businesses, products, or services you see today have been in this category.

From Thomas Edison, who failed 10,000 times before seeing the light, to the Wright brothers who crashed for years before their first successful flight, which lasted a whopping 16 seconds.

Yes, if your niche idea didn’t work the first time your in elite company. However, all is not lost. “Easy for you to say Roy“, may be your reply. But it’s true.

Now that you’ve gone through the brainstorming process step-by-step, it can only get easier and better with time.

Another important thing you want to remember before you decide to toss the idea is, “what did I learn?”

It has been said we learn more from our failures than we do for our successes. So, don’t let this learning opportunity escape you without milking it for all it’s worth.

After all, you had the courage to try a new idea. That makes you unique, so you earned the right to benefit. One of the main benefits is to avoid making the same mistakes.


If the results of your niche idea fell well below your expectations, one of the reasons listed next could be the cause:

1. Your expectations may be too high.
2. You didn’t get enough customer feedback.
3. You didn’t take enough time to know your target market.

To get the most out of this learning experience, the following suggestions should be asked and answered.

Note: If you find yourself resisting to answer one of the questions, take it as a sign you should check it closer.

Giving each question close attention will bring untold benefits, insights, and solutions to you.

1. What area could I have done better in?
2. What will I do better next time?
3. What will I avoid doing the next time?
4. What will I concentrate more on?
5. What will I do more of?
6. What will I do less of?
7. Who will I consult with first?
8. What did I underestimate?
9. What did I overestimate?
10. How can I avoid making the same mistakes again?
11. How can I make better use of my strengths?
12. How can I better compensate for my shortcomings? 
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